The 27 women competing to be win the title of best bottom in Brazil got into the Olympic spirit yesterday by running in their own 100-metre sprint - in nothing but skimpy bikinis.
Hopefuls in the annual Miss Bumbum contest, Brazil's most popular beauty pageant, brought traffic to a standstill as they ran down the famous Avenida Paulista, the main street of the country's biggest city Sao Paulo.
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The 27 finalists of the Miss BumBum competition were out in force yesterday as they took to the streets of Sao Paulo in Brazil to promote this year's competition
The raunchy race marked the start of the seventh year of the competition, in which the women, each representing a Brazilian state, are whittled down to 15 who then battle it out in a live final.
Each of the entrants wore nothing more than a skimpy orange bikini and a sash with the name of the state they their representing emblazoned on it.
The Rio 2016 Olympic Games may have been just around the corner but the women seemed sure to make sure all eyes were on them as they posed for photos.
The women took part in a 100m sprint down Avenida Paulista, the main street of the country's biggest city
The finalists wore nothing but an orange bikini and a sash displaying the name of the Brazilian state they are representing
The bikinis were naturally very revealing in order to best showcase the women's curvaceous posteriors
The traffic stopping 27 finalists marched through the streets in trainers so as best to parade their enviable figures.
In a country obsessed with the female backside, winners of the hotly-disputed contest become overnight celebrities and often go on to earn millions in modelling contracts and endorsements.
The run is the second public outing for the 27 women, who last week posed for photos together on a Sao Paulo beach holding an Olympic flame.
One twerking pair of hopefuls leaned in for a kiss ahead of the 100m sprint on Tuesday afternoon in Brazil
The women limbered up in unusual ways ahead of the afternoon's race with one woman performing the splits
Traffic was bought to a stand still by the 27 women who took to the streets to promote the competition
The contestants will now spend the next three months doing whatever they can to win enough telephone votes from the public to win them a place in the grande final on November 9.
This year a mother and daughter will compete in the competition for the first time, Bruna Ferraz, 35, representing the state of Rondonia, and Eduardo Morais, 19, for neighbouring northern state Roraima.
The women will all compete to become Miss BumBum the owner of Brazil's best bottom over the next few months
This year a mother and daughter will compete in the competition for the first time, Bruna Ferraz, 35, representing the state of Rondonia, and Eduardo Morais, 19,
The grand final takes place on November 9 with the women relying on telephone votes in order to take home the crown
And for the first time this year there will be an edition of the competition for over-50s.
Ana Paula Saad, 38, representative of Sao Paulo, said: 'Running down the busiest street in Sao Paulo in just a bikini is the least I'm willing to do to get to the finals. I hope I stood out from the rest, and that more people in my home city will vote for me.'
Dani Omeles, 27, who is competing for the state of Amazonas, said she had been preparing for the race for the last week.
She said: 'I got up at 5am this morning to do some stretches, then spend the rest of the time putting my make-up on. This means everything to me. I know I've got the best bottom in Brazil, now it's up to me to make everyone else know about it.'
The entrant for Goias shows off her curves on Monday and another hopeful showcases some impressive inkings
Yesterday marked the start of the seventh year of the competition, in which the women, each representing a Brazilian state, are whittled down to 15 who then battle it out in a live final
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